Drift 3.3.0

Drift is a real-time messaging application designed to facilitate communication between businesses and their website visitors. By integrating Drift, organizations can engage with potential customers directly, regardless of location.

The application aims to streamline the sales cycle, enhance lead conversion rates, and improve overall customer satisfaction. With a user base exceeding 50,000 businesses, Drift positions itself as a tool that offers an elevated experience for prospects.

However, it is essential to recognize a significant challenge in online engagement: 98% of website visitors typically leave without taking any action. Drift addresses this issue by enabling businesses to initiate conversations with visitors, thereby mimicking the natural interactions that occur in person. This engagement not only aids in conversion but also allows businesses to leverage Drift’s capabilities for sending targeted in-app messages and conducting surveys to gather valuable customer feedback.

Furthermore, Drift’s mobile application for Android devices allows users to manage conversations seamlessly, ensuring that responses can be provided promptly, even while on the move.